OUR WORK

Projects

Youth Education Loan Product Design and Roll-Out

2011-2012

Client
Services

Mastercard Foundation

Location

Jordan

Project Overview

Making Cents guided the Jordan Micro Credit Company (Tamweelcom) in the process of designing and rolling out Jordan’s first youth education loan product. Tamweelcom is one of Jordan’s leading microfinance institutions, providing nearly 60,000 low-income and productive-poor with financial and non-financial services to improve their social and living standards. Specifically, we carried out concept testing to understand the demand for educational loans in the local market and then applied market research findings to adapt and pilot an education loan product for local youth. We closely monitored the pilot phase of the project and supported the pilot evaluation to translate findings into a final product prior to roll-out.