The Next Generation of Corporate Sustainability: How Can Business Engage and Collaborate with Youth?

We know that our future depends on resilient and thriving societies, and this starts with young people. A growing number of global companies recognize the importance of engaging youth as customers, employees, and innovators in support of these companies’ sustainability goals. On Wednesday, June 5th on the sidelines of the Sustainable Brands conference in downtown Detroit, Hilton and Making Cents International co-hosted a roundtable with fellow business leaders and the United States Agency for International Development (USAID). Businesses in attendance gained a first look at emerging insights from research by Making Cents International on how global companies can engage youth in support of th